Brooklyn, N.Y. (PRWEB) May 29, 2009
Joy Lorraine Cosmetics will introduce the expansion of its makeup collection with color cosmetics in sophisticated modern onyx cases, packaged in spiral-wound black paper tubes and boxes to attract customer’s attention. We invite you to join us at the International Esthetics Cosmetics & Spa Conference, held at the Jacob Javits Convention Center in New York City on April 26-28, 2009. Visit us at Booth 553 and experience our quality cosmetics designed to enhance the beauty of ethnic women everywhere.
The Company will showcase Luxurious Lipstick in 11 shades that are richly pigmented, rich in emollients and add sensuous shine to protect lips; Collage Perfecting Powder in four shades with light diffusing holographic pigments that blend together for bronzing, highlighting, and evening out skin tones, for a soft and youthful glow; Perfecting Pressed Powder in four shades with an oil-free, and fragrance-free formulation designed to absorb shine, for a natural and flawless finish; Cremeblend SPF 18 Foundation in five shades formulated as a creamy, blendable compact foundation with UVA/UVB protection that provides full coverage with a velvety feel; Stick Foundation SPF 18 in five shades formulated as a velvety crème to powder foundation in a stick that provides medium to full coverage; Ultimate Brush-On Concealer with a wand applicator offered in four shades formulated to provide precise application to conceal dark, under eye circles with soft, smooth and even coverage; Signature Quad eyeshadows in a 4-well compact offered in four shades formulated with Vitamins A & E to condition and protect eyelids, featuring a selection of pearl, shimmer, iridescent and metallic textures in one convenient, portable palette to define eyes, and create an individualized look; Smudge-Proof Gel Eyeliner in a glass jar offered in 9 shades featuring highly pigmented, waterproof, long-wearing formulation that glides on easily.
Joy Lorraine Cosmetics was created by a woman of color for women of color to service the growing need of ethnic women who are dissatisfied with makeup that does not flatter their rich, ethnic skin tones. Women of all ethnicity and cultural backgrounds should celebrate their heritage. However, ethnic women with deep dark skin tones who want to wear makeup, often find themselves frustrated because they cannot find the right shade of foundation or powder in major department stores to enhance their complexion.
Joy Lorraine Cosmetics was created to bridge the gap for ethnic women with dark skin tones, who may have felt left out, or felt that she was not beautiful enough for products to be made to enhance her natural beauty. Our diverse makeup shades are offered to enhance the beauty of women with ebony skin tones, as well as the in-between hues that represent the multi-cultural background of ethnic women.
Joy Lorraine Cosmetics full line of quality foundations, powders, blushes, eye shadows, lipsticks, lip glosses, and mascaras complements the richness of women with an ethnic heritage, and fills a huge gap for today’s women of African, Asian, Hispanic and Indian descent.
Joy Lorraine Cosmetics seek partnership opportunities with retailers and distributors to help bring to market quality makeup products to enhance the beauty of A Woman of Color.
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